Study Questions for Chapter Three – Tuesday July 22

1. Consider the two cases we have examined thus far – Guiseppe’s and DaimlerChrysler. These two cases are examples of business activity in the food product industry and the automotive industry respectively. Now, sit down and write out as much as you can, from what you already thing you know and from what you can quickly research, under the headings of the Five Forces of Competition as these impact doing business in either of these industries.

2. Go back now and write out your answer to what is called “Question 1” in this chapter – “What are the Industry’s Dominant Economic Features?” Probably you will be able to do this more easily for the automotive industry than for the food product industry.

3. Answer the chapter’s “Question 3” for either industry – “What is causing the industry’s competitive structure to change?”

4. For either of these industries, identify the 3 or 4 Key factors for competitive success (KSFs).